Without the right tools and solutions, it’s difficult to keep track of your clients. Tasks can pile up, a client or two can get lost in the shuffle, and you can end up wasting precious time. It can all be very stressful.

The key is in finding an effective way to organize all of the information you have on them. To get all of it in order, address the most common challenges involved. These are:

• Keeping track of clients’ information.
• Getting the information you need from them.
• Figuring out the “when” and “how” of following up.
• Invoicing them and getting them to pay up.

This article has very good tips for solving these problem points, but one thing it doesn’t really touch upon is the idea of engaging your current and future clients on social media. This works best if you are marketing savvy and take full advantage of Facebook or Twitter. If you don’t really know how to do it, thanks to The Marketing Heaven this can be taken care of without you stressing out. Social media are a great way to keep visitors invested in your products and your brand itself. Why chase around clients, if you can get them to come to you? The catch, however, is in the that unless you have somehow gathered plenty of followers, you have to promote yourself with said social media marketing campaigners which are quite costly.

Make sure you have the right systems in place for keeping track of your clients. This will greatly help your efficiency as well as your relationship with them.